FIVE!
Sixteen creative directors meet sixteen brands. A crew of 30–40 creators joins the cast as on-camera talent.
Vancouver, BC · 3 days · January 2027
…then we show every campaign on a public runway at the Vancouver Art Gallery North Plaza.
(we counted. every single one.)
a comic in three panels
Sixteen creative directors meet sixteen brands. A crew of 30–40 creators joins the cast as on-camera talent.
Three days to concept, shoot and cut a short-form ad campaign. Not a pitch deck. Not a draft. Finished.
Every campaign premieres on big screens on a public runway, with the brands, the crew and the city watching.
X marks the runway: Vancouver Art Gallery, North Plaza. Big screens, brand activations, seats for everyone.
pick how you want to play ↓
Lead a real brand campaign from idea to final cut in three days, with a whole cast of creators on call.
Apply to direct →(it’s in Vancouver)
Got a boat, a warehouse or a set of decks? Slide into our DMs at @playbythesandbox.
who got a warehouse?!